Blog 01

Design under digital technology

With the development of modern technology, the progress of the Internet has brought many changes to people’s lives. Today’s society is an era of information and digitalization. In the first video, the blogger described her transformation from a traditional printing job to relying on the digital technology of the Internet. “The era of powerful functions and publishing is like an era of special problems.” In graphic design, visual effects are an important link worth thinking about. When designing, you can show your content by telling stories, so eye-catching Visual language and visual symbols are also particularly important. Of course, this does not mean that the content produced every day must have a breakthrough visual story, because this is not the way of life. In the era of huge digital technology, you may spend less time but can spread important information, which is different from traditional printing.

Design is a process of enjoyment and freedom. In layout design, the structure of the design is very important. Designers should think about how to use visual symbols in different styles of design to convey the main message. When readers are reading, can they read the metaphorical content of the article? These are all questions that I must think about in my future design, and I must use visual language to show aesthetics.

On the other hand, the digital age not only brings convenience to people’s lives, but also changes the lives of people with disabilities. In the past, they could not believe that they could enter the workplace in the future, but with the invention of robots, more job opportunities for the disabled have been created, turning the things in science fiction into scientific facts.

Human-centered design

In general, the age of technology must be the trend of future development. How to use digital technology to benefit mankind will be a question that every designer should think about. Designers must always put “people-oriented design” in the first place, and give full play to the spirit of teamwork to overcome difficulties and create works. Just like the last sentence in the video “We believe, that everyone can have a role in society.”We believe that everyone plays an important role and the role of designers is to make everyone shine.

Reading lists:

It’s Nice That, 2020. Nicer Tuesdays: Tracy Ma. Available at: <https://www.youtube.com/watch?v=HuwrGxCgZVc> [Accessed 21 February].

Dandad.org. 2020. Avatar Robot Cafe | ADK Creative One | Ory Laboratory | D&AD Awards 2020 Pencil Winner | Initiative | D&AD. [online] Available at: <https://www.dandad.org/awards/professional/2020/233151/avatar-robot-cafe/> [Accessed 21 February 2021].

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